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1. Beyond Academic Support: using a CRM System to Enhance the Value of Academic Services and Improve Internal Training
Chodounská, Alena; Ryzhkov, Alexey
This case study from National Library of Technology in Prague describes the use of customer relation management (CRM) software by the User Support Team in order to keep a record of provided academic support services provided and—most importantly—to ensure continuous improvement and appropriate analysis of these services. [...]
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