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Beyond Academic Support: using a CRM System to Enhance the Value of Academic Services and Improve Internal Training

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dc.contributor.authorChodounská, Alena
dc.contributor.authorRyzhkov, Alexey
dc.date.accessioned2023-11-21T13:55:16Z
dc.date.available2023-11-21T13:55:16Z
dc.date.issued2019
dc.description.abstractThis case study from National Library of Technology in Prague describes the use of customer relation management (CRM) software by the User Support Team in order to keep a record of provided academic support services provided and—most importantly—to ensure continuous improvement and appropriate analysis of these services. The CRM system helps to identify gaps in student support services, and inspires the development of new services. It is also used to enhance peer-to-peer personal knowledge exchange within the team. Last but not least, the essence and value of our support has been “materialized” in the form of the CRM system and can be easily communicated with our stakeholders.en
dc.identifier.urihttps://hdl.handle.net/20.500.14391/1283
dc.language.isoen
dc.publisherNárodní technická knihovna
dc.rightshttp://purl.org/coar/access_right/c_abf2
dc.rights.licensehttps://creativecommons.org/licenses/by-nc-nd/4.0/
dc.sourceoai:repozitar.techlib.cz:1366
dc.subjectřízení vztahů se zákazníkycs
dc.subjectinformační službycs
dc.subjectpřípadové studiecs
dc.subjectNárodní technická knihovnacs
dc.subjectCRMen
dc.subjectinformation servicesen
dc.subjectcase studiesen
dc.subjectNational Library of Technologyen
dc.titleBeyond Academic Support: using a CRM System to Enhance the Value of Academic Services and Improve Internal Trainingcs
dc.typeconference paper
dspace.entity.typePublication
idr.event.endDate2019-09-06
idr.event.locationBrno (CZ)
idr.event.nameOriginalMUST Week (Masaryk University Staff Training Week)
idr.event.startDate2019-09-02
idr.noteBrněnský MUST week byl uspořádaný v rámci programu Erasmus Staff Mobility Weeks.
relation.isAuthorOfPublication49048905-7414-4db6-aaab-41f044be4b06
relation.isAuthorOfPublication02a84b39-4719-42a7-856c-0605c0376988
relation.isAuthorOfPublication.latestForDiscovery49048905-7414-4db6-aaab-41f044be4b06
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